I always get excited when tasked with writing headlines for copywriting projects because it spells one thing…it’s time to shake those creative marbles! It’s a zany job because print real estate is in short supply, so we always have to try to make as little as possible work.
Every single day, lockdown or not, something is happening behind-the-scenes at Google and other internet giants like Facebook. I just heard that Facebook acquired Tenor, one of my favorite sources for gifs-I-didn’t-create.
There are times when your writing falls flat on its face no matter how big the idea was. When the idea was swimming around in your head, it might have looked like a Blockbuster in the making. I know what that feels like. If or when it bombs, repurpose it.
Copywriting and digital content writing are completely different ball games. These are metaphors but one’s rugby, the other is ice skating. You can get better at copywriting today to catch your customers’ attention and connect with them more personally.
YouTube has come a long way since launching on April 23rd, 2005.
To be completely honest, I didn’t have a very good impression of Youtube when it launched. 15 years or so ago, my thought was this – it was a breeding ground for insensitive and outrageously course content.
This writer has been in lockdown since March 18th, 2020 and now that it has been extended for another two weeks…AGAIN…here’s what’s coming out of her mind these days. The writer’s survival kit for lockdowns and shitty situations.