Copywriting and digital content writing are completely different ball games. These are metaphors but one’s rugby, the other is ice skating. You can get better at copywriting today to catch your customers’ attention and connect with them more personally.
Continue reading “Becoming Awesome at Copywriting: Differentiating Digital Content Writing from Copywriting”Here’s How to Get into eCommerce and Sell Products Online
Under lockdown, many of us have had to up our game in marketing. While mom and pop stores face threats of shutdowns, the rest of us should get ourselves out there on the internet and start selling.
Continue reading “Here’s How to Get into eCommerce and Sell Products Online”The Evolution of Youtube – the Challenges and Monopoly
YouTube has come a long way since launching on April 23rd, 2005.
To be completely honest, I didn’t have a very good impression of Youtube when it launched. 15 years or so ago, my thought was this – it was a breeding ground for insensitive and outrageously course content.
Continue reading “The Evolution of Youtube – the Challenges and Monopoly”The Age-Old Challenges of Being a Woman
Being a woman is tough. We do double the stuff, juggle everything in life, and have a shorter end of the stick.
Continue reading “The Age-Old Challenges of Being a Woman”How this Writer is Making it Through the Covid-19 Extended Lockdown in Malaysia
This writer has been in lockdown since March 18th, 2020 and now that it has been extended for another two weeks…AGAIN…here’s what’s coming out of her mind these days. The writer’s survival kit for lockdowns and shitty situations.
Continue reading “How this Writer is Making it Through the Covid-19 Extended Lockdown in Malaysia”Networking the Right Way for your Business
What does it mean to you – network of friends? Network of colleagues? Network of acquaintances? Here are five important things about networking we need a reminder for.
Continue reading “Networking the Right Way for your Business”What Is Mobile Marketing or AMP and How to Make Sure you’re Ready for it?
AMP, Accelerated Mobile Pages, is an open-source project originally created by Google to counter the rising number of social media platform users and spaces to find answers to their questions on their mobile devices.
Continue reading “What Is Mobile Marketing or AMP and How to Make Sure you’re Ready for it?”Digital Storytelling Through Instagram and Insta Stories for Your Brand and Business
If you’re wondering if you should dabble in Instagram and Insta Stories for your business or brand, you’re not alone. Many are stuck on if, when, how and what they should do with a feature like Instagram Stories too.
Continue reading “Digital Storytelling Through Instagram and Insta Stories for Your Brand and Business”Creating a Sales Funnel from your Landing Pages
Writing effective copy and designing good landing pages spells either success or failure for your landing pages. Let your customers know what’s in it for them as soon as they arrive at your landing pages with clear CTAs.
Continue reading “Creating a Sales Funnel from your Landing Pages”What Are Content Writers in the New Internet Age? We’ve Changed!
Are content writers merely people who sit down and write SEO articles that are of little value to real humans? What exactly do professional content writers do everyday? The common assumption is this: content writers sit down in front of their computers writing out SEO articles that is of little value to human readers and choked up with keywords and elementary. Well…things have changed!
Continue reading “What Are Content Writers in the New Internet Age? We’ve Changed!”